As a Social Media Manager at xoNecole, I often got the chance to collaborate with the brand partnerships team on strategies for our clients. For Amazon Prime’s hit series “Harlem,” I pitched a Twitter Spaces concept inspired by the show’s characters. I was challenged with finding an angle that would make teh conversation feel timely since the show’s premiere was months before. I suggested taking a new years resolution route to compliment the January date.

The Space garnered major buzz, with soundbites from lead actress Meagan Good featured by prominent publications like Ebony, BET, E!, People, Daily Mail, Entertainment Tonight, and more. Some might say the conversation went viral. Fun Fact: I designed the promotional materials too!